LA MER sea blue mystery full-ball-most-new design concept store
(Synchronized with New York)
After refurbishment and upgrading, it opened again! !!
Whether online or physical
Can't escape the "decoration upgrade"
E-commerce highlights product features and selling points with exquisite design pages
Offline stores rely on various decoration designs to catch people's attention
But there is another important point that cannot be ignored
That is the lighting inside the store is also very important! !!
Any environment can produce visual effects only through light. Lighting can be said to be the soul of the furnishings in the store. When creating a shopping atmosphere, store lighting plays an indispensable role. Through different lighting scenarios, brightness and colors, you can outline different space atmospheres, highlight the brand's personality image, and bring better shopping experience to customers. Therefore, lighting can not be ignored in the design of the store!
However, due to the limited flexibility of traditional lighting adjustments, for many brand stores, the cost of frequently changing the lighting arrangement will be higher. If the lighting design in the store is always the same throughout the year, it will easily cause customers Their aesthetic fatigue.
But in fact, these are all minor issues that you don't need to worry about ~
Knock on the blackboard and say the key! !!
The newly upgraded LA MER Shanghai IFC Center store uses the Bunge intelligent lighting control system. The DALI dimming module is used in the store. In combination with DMX512, it can be easily designed according to the store atmosphere, with product positioning and display style. As well as the needs of special lighting scenes on holidays, different brightness, color temperature and color adjustments are made to the lights in the store to create a varied shopping atmosphere, which makes the lighting design of the store more possible.
Let's share the intelligent lighting system of LA MER Shanghai IFC Center Store ~
LA MER Lobby
The lobby area of the shop is definitely an important area to attract customers and enhance the brand image, so this part of the lighting cannot be ignored.
The lamps and lanterns applied throughout the lobby include spotlights, strips, downlights, track lights, etc., using 0-10v and DALI dimming technology, which can realize the entire loop control and single light single control without interference from strong electricity , High compatibility, you can easily adjust the brightness and color temperature of the light.
The lobby uses warm-toned champagne light to calm and relax the entire shop, making the indoor light environment more intimate and comfortable, giving people a sense of security. At the same time, the higher color temperature can expand the sense of visual space, making the original space design full and spacious, leaving a deep impression on the past people, creating a low-key luxurious space without losing the warm and comfortable space, making people The light feels more comfortable when entering the lobby.
LA MER spa massage area
The massage area of the LA MER International Gold Store has the world's most exclusive luxury rejuvenating treatment. It can be said that the most luxurious and warm and detailed services of a brand are condensed here. The massage area is to provide customers with a whole-hearted relaxation area. As the massage process changes, the customer's psychological comfort level will gradually change. Therefore, the lighting environment of the massage area must also be matched with the massage process to meet the customer's mood. To bring customers the most suitable enjoyment.
The massage area of the LAMER National Gold Store uses RGBW light strips. Through the control of the intelligent lighting control system, the main color in the massage area can realize the red, white (yellow), green, and blue colors in sequence, or they can be combined to emit light. Create a variety of light colors. The different lighting effects are stored in the corresponding buttons of the intelligent control panel according to different lighting scene logics. When the massage is at different stages, the lighting in the massage room can be adjusted freely. All scene modes are available. One-click switching.
The massage area makes use of the changes in lighting and the furnishing details of the interior space to perfectly interpret the sparkling, blue and tranquil beauty of the sea with light and shadow. Let customers lie on the ergonomic beauty bed with peace of mind, in the warm intermingling of green light, magnets and tuning forks, deeply awaken the skin healing energy and get the most comfortable enjoyment.
LA MER VIP area
The VIP area of the LAMER International Gold Store is committed to providing each VIP with the most private and personalized service. Here, you can experience lamer's various star products in the elegant and luxurious sofa area, enjoy all kinds of delicate refreshments, and be able to communicate with senior beauty consultants in private. In the lighting design of this special area, one is to highlight the exquisite and luxurious sense of VIP, and the other is to take care of the guests' mood and create a warm lighting atmosphere.
The VIP area of the LAMER National Gold Store also uses RGBW light strips. Through the system controller, the main color in the area can realize the combination of four colors, creating a rich sense of layering, which makes this independent small space decorative. In addition to the effect, it also permeates the sense of fashion and refinement.
The new retail trend is to strengthen interaction, create an atmosphere, and provide a perfect experience through cutting-edge technology. LA MER Shanghai IFC Center uses the Bunge intelligent lighting control system, using distributed management, DALI's dimming technology, and DMX512 to adjust different lights according to the different scene atmosphere, product display or holiday needs Colors create a different atmosphere, while bringing the light art beauty to the store, it also brings a new and high-quality shopping experience to customers.
Bangqi smart light control interprets the new trend of modern opening culture of "Guimanlou"!
See how the “star picking chef” Joël Robuchon's new concept fashion restaurant creates a smart light control experience
The pursuit of design process details, while persisting in the blending of eastern and western aesthetic elements, maintaining the history and culture and classic heritage ... In the description of these words, a brand image with traditional and modern compatibility is coming to mind-international boutique Xia Zi Chen.